Loretta Ní Ghabháin
Commander · DISC type DLoretta Ní Ghabháin is the Founder and Director of Lorg Media, an award-winning production and digital marketing agency. With over 20 years of experience, she is a communications expert who previously worked as a News Director and presenter for RTÉ/TG4. People often describe her as professional, competent, and approachable.
Deeply passionate about promoting Irish culture internationally, Loretta applies this motivation to her innovative marketing approaches. She serves as a board member for Ardán (formerly Galway Film Centre), supporting film, TV, and games in the West of Ireland. Her Twitter bio also notes she is a mother.
Interesting fact: She pioneered social media for the Irish-language broadcaster TG4 and won an award for the best use of Snapchat.
Read the full overview →How Loretta shows up
They are less concerned about the product and more about its potential impact. They like to stay in control of the negotiation or defining of the terms. They prefer to move quickly, and expect the same from others.
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Dominance (D)
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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