Lori Cotter Archibald

Observer
DISC Type : ic

VP, Chief of Staff, Engineering at SharkNinja

Canton, Massachusetts, United States

Overview

As VP, Chief of Staff for Engineering at SharkNinja, Lori Archibald has a robust career in product development and engineering. Her experience includes multiple leadership roles in robotics at SharkNinja, along with foundational engineering positions at consumer product companies like Hasbro, Converse, and Reebok, focusing on solving consumer problems.

Personality Overview

Assertive

Curious

Value Driven

They are generally strong communicators and are not easy to convince.  They often ask many questions and rely heavily on information and documentation. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Robotics Development
Her career at SharkNinja shows a clear progression through robotics, holding titles like Director and VP of Robotics Product Development, focusing on innovation for consumer needs.
Youth Mentorship
Expressed excitement for initiatives involving young entrepreneurs and felt honored to present the G. R. I. T. award to a deserving young man, showing a passion for youth development.
Product Innovation
Her work focuses on developing innovative products that solve consumer problems and meet market demand, a consistent theme throughout her career at SharkNinja, Hasbro, and Converse.

Media Appearances

Lori has no verified media appearances

Work History

7-2024
VP, Chief of Staff, Engineering at SharkNinja
4-2022 - 7-2024
VP Robotics Product Development + Program Management at SharkNinja
4-2021 - 4-2022
Sr. Director, Global Product Management, Robotics and Mobile Application at SharkNinja
4-2006 - 11-2016
Senior Reliability Engineer at Hasbro
Engineer at Converse

Education

1995 - 1999
Education details unavailable from Syracuse University

More Information

Social Presence :

Prographics :

Exp : 15 Location : Canton, Massachusetts, United States Job Level : Senior Designation : VP, Chief of Staff, Engineering at SharkNinja
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Insights For Selling To Lori

During A Call Or A Meeting

DO's

  • Ask them questions to understand their needs better while staying affable
  • Build rapport, it will come handy to handle hard questions later
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lori is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Lori

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Lori move?

  • They like to analyze well and then make their decisions.
  • Can Lori take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Lori

Personality Compatibility


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