Lucie Marceaux in

Lucie Marceaux

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New Business & Marketing Director | EMEA at Animated Storyboards
📍 Lyon, Auvergne-Rhône-Alpes, France

Lucie is an entrepreneurial New Business Director with over a decade of international experience in London and Asia. She specializes in connecting people and brands, having built and led agency offices in Hong Kong. Colleagues describe her as a charismatic, sharp-minded, and empathetic leader who is a dedicated team player.

After 10 years abroad, Lucie has returned to her hometown of Lyon. She is passionate about creativity and leadership, dedicating time to mentoring the next generation of communication professionals by teaching at Iscom, her alma mater. She is driven by building strong client relationships and enabling team spirit.

She successfully launched and managed the Hong Kong offices for two separate international creative agencies from the ground up.

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Experience
6 Years
Current Role
New Business & Marketing Director | EMEA
Job Level
Mid-senior
Location
Lyon, Auvergne-Rhône-Alpes, France
Personality Overview

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Communication Style
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Priorities

Topics Lucie cares about

International Business Growth
Spent 10 years in the UK and Asia, successfully launching and leading two agency offices in Hong Kong and now holds an EMEA-focused role.
Creative Agency Leadership
Her career has progressed through leadership roles in various creative agencies, with recommendations consistently highlighting her skills as a nurturing, solutions-oriented leader.
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Career

Work history

10-2025
New Business & Marketing Director | EMEA
Animated Storyboards
3-2025 - 10-2025
New Business Director
Magazine&Fils.
2-2024 - 9-2025
Head of Account management & New Business
VIOLET
6-2020 - 8-2022
General Manager & Partner Asia Pacific
Camden
4-2018 - 5-2020
General Manager Asia Pacific
1969
In the press

Media appearances

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Education
2011 - 2012
Master's degree
Sup de Pub
2011 - 2012
Attended 25 lectures on Strategy and Creativity
University of the Arts London
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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