Lucy Ward

Examiner
DISC Type : cs

Head of Communications at Murray Edwards College, Cambridge

Greater Cambridge Area, United Kingdom

Overview

Lucy has no verified overview

Personality Overview

Tough To Convince

Overcautious

Status Quo Seeker

They tend to be clear about their needs and limitations and are unlikely to promise too much.  The only way to convince them is by showing them examples and ample proof. They are thorough and always follow a systematic approach.

Topics They Care About

Lucy has no verified topics they care about

Media Appearances

Lucy has no verified media appearances

Work History

4-2023
Head of Communications at Murray Edwards College, Cambridge
7-2019
Author, The Empress and the English Doctor at Freelance
6-2018 - 7-2019
Communications Manager at Faculty of Education, University of Cambridge
4-2015 - 5-2018
Head Of Communications at Gonville & Caius College, Cambridge at University of Cambridge
9-2010 - 4-2015
Freelance journalist at Mainly the Guardian

Education

1987 - 1990
Bachelor of Arts (B.A.) from University of Oxford
1982 - 1987
Education details unavailable from Cheadle Hulme School

More Information

Social Presence :

Prographics :

Exp : 15 Location : Greater Cambridge Area, United Kingdom Job Level : Mid-senior Designation : Head of Communications at Murray Edwards College, Cambridge
URL has been copied!

Insights For Selling To Lucy

During A Call Or A Meeting

DO's

  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Expect them to be slow and cautious, encourage them to ask more questions

DONT's

  • Don't be very accepting if that is your natural style, stay firm
  • Don't push them too hard to make fast decisions, give them time
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lucy is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Lucy

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Lucy move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Lucy take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Lucy

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.