Luis Alonso Castellanos Velasco

Inquirer
DISC Type : dc

Head of Entrepreneurship & Innovation at CAAI

Mexico City, Mexico

Overview

Luis Alonso Castellanos Velasco is the Head of Entrepreneurship & Innovation at CAAI, building a high-impact aquaculture ecosystem. An experienced strategist and consultant, his background spans the private, public, and academic sectors, complemented by executive programs at Harvard and Stanford and a Masters from Tecnológico de Monterrey.

Outside of work, Luis is a musician who sings and plays the trombone, with a focus on jazz, latin, and classical music. He enjoys playing basketball, spending time with his children, and is passionate about meeting people from different cultures and backgrounds.

He is a trombone player with a passion for jazz music.

Personality Overview

Upfront

Demanding

ROI Conscious

They care equally about the product and its potential impact.  They focus on objectivity in a pitch and pay little attention to bells and whistles. They respond well to confident salespeople.

Topics They Care About

Regenerative Aquaculture
He currently leads the effort to build a high-impact, regenerative entrepreneurial ecosystem for the Center for Applied Aquaculture Innovation (CAAI).
Social Innovation
He has extensive experience in social impact projects, consults for social enterprises like Pixza, and previously taught Social Entrepreneurship at Tecnológico de Monterrey.
Conscious Leadership
His consulting work and personal posts focus on helping leaders transform to meet current challenges by connecting better with themselves, their teams, and the planet.

Media Appearances

Luis has no verified media appearances

Work History

5-2025
Head of Entrepreneurship & Innovation at CAAI
4-2023 - 5-2025
Head of Purpose at A3 Synergy
6-2021 - 7-2023
Director de la Licenciatura en Emprendimiento / Creación y Desarrollo de Empresas at Tecnológico de Monterrey
1-2021 - 12-2022
Socio de Investigación e Innovación at Verne Ventures
6-2018 - 6-2021
Full Time Professor at Tecnológico de Monterrey

Education

2007 - 2009
Maestría en Administración Pública y Política Pública from Tecnológico de Monterrey
2008 - 2008
Summer Program from Georgetown University

More Information

Social Presence :

Prographics :

Exp : 15 Location : Mexico City, Mexico Job Level : Mid-senior Designation : Head of Entrepreneurship & Innovation at CAAI
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Insights For Selling To Luis Alonso

During A Call Or A Meeting

DO's

  • Tell them that you are there to help them create visible impact within their organization
  • Be crisp while making the pitch
  • Get to the point quickly instead of spending too much time on pleasantries

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Don’t expect them to change their mind quickly if they say no once
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Luis Alonso is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Luis Alonso

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Luis Alonso move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Luis Alonso take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Luis Alonso

Personality Compatibility


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