Luis Roberto Cuellar

Observer
DISC Type : ci

Vicepresidente de Innovación, emprendimiento y Transformación Digital at Nuevo Leon Software Council

Monterrey, Nuevo León, Mexico

Overview

Luis has no verified overview

Personality Overview

Value Driven

Assertive

Example Seeker

They are generally strong communicators and are not easy to convince.  They often ask many questions and rely heavily on information and documentation. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Luis has no verified topics they care about

Media Appearances

Luis has no verified media appearances

Work History

1-2024
Vicepresidente de Innovación, emprendimiento y Transformación Digital at Nuevo Leon Software Council
2022
Vice President Risk Management and Corporate Governance at Softtek Corporation at Softtek
2019
Statutory auditor at Corporate Board of Directors at Softtek
1-2016 - 2022
Vice President Corporate Governance & Performance Improvement at Softtek
1-2016 - 2018
President of the Innovation Comittie of Monterrey's IT Cluster (CSOFTMTY) at Csoftmty

Education

1984 - 1988
Bachelor from Tecnológico de Monterrey
10-2017 - 4-2019
Master's degree from Universidad Internacional de La Rioja

More Information

Social Presence :

Prographics :

Exp : 31 Location : Monterrey, Nuevo León, Mexico Job Level : Senior Designation : Vicepresidente de Innovación, emprendimiento y Transformación Digital at Nuevo Leon Software Council
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Insights For Selling To Luis Roberto

During A Call Or A Meeting

DO's

  • Focus on immediate action-items rather than the larger goals
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Help them understand the risk aspect fully while inspiring confidence

DONT's

  • Avoid making offhand commitments
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Luis Roberto is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Luis Roberto

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Luis Roberto move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Luis Roberto take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Luis Roberto

Personality Compatibility


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