Lyall Thomas

Examiner
DISC Type : sc

Senior Football News Editor - Sky Sports News at Sky

Isleworth, England, United Kingdom

Overview

Lyall has no verified overview

Personality Overview

Unexpressive

Late Adopter

Process Oriented

They are heavily focused on quality and prefer doing things the right way, even if it takes time.  They do not like taking risks at all and go for proven options in the end. Being observant comes to them naturally.

Topics They Care About

Lyall has no verified topics they care about

Media Appearances

Lyall has no verified media appearances

Work History

6-2025
Senior Football News Editor - Sky Sports News at Sky
10-2022 - 5-2025
News Editor - Sky Sports News at Sky
1-2019 - 1-2021
Lecturer at University of Westminster
6-2017 - 10-2022
Assistant News Editor - Sky Sports News at Sky
8-2013 - 11-2014
Sports Columnist at Newsquest

Education

2007 - 2010
BA Hons Graduate from University of Westminster
2005 - 2006
BTEC National Diploma: Art & Design from Chesterfield College

More Information

Social Presence :

Prographics :

Exp : 13 Location : Isleworth, England, United Kingdom Job Level : N/A Designation : Senior Football News Editor - Sky Sports News at Sky
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Insights For Selling To Lyall

During A Call Or A Meeting

DO's

  • Ask them which other stakeholders would be important for this purchase decision
  • Be firm in your communication and stay in control
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Don't rely on relationship building even if they act pleasantly
  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lyall is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Lyall

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Lyall move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Lyall take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Lyall

Personality Compatibility


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