Maarten Goet

Sharpshooter
DISC Type : CD

Chief Threat Officer (CTO) at Wortell

Amsterdam Area, Netherlands

Overview

Maarten is a serial entrepreneur and the Chief Threat Officer at Wortell, specializing in Microsoft AI, cloud, and security. A Microsoft MVP and Regional Director for over 19 years, he is a recognized leader in the global tech community. People who have worked with him describe him as a professional, motivational, and hands-on team player.

Outside of his executive role, Maarten is passionate about giving back to the tech community as the founder of Experts Live, a non-profit that organizes knowledge-sharing events worldwide. During a recent year-long sabbatical, he traveled the world with his family and earned his private pilots license.

Unique fact: Maarten took a year off from his career to successfully obtain his private pilots license with a night rating.

Personality Overview

Precise But Practical

Thorough Evaluator

Fast But Analytical

They respond better to strong and respectful interactions.  They are less concerned about the product and more about its potential impact. They do not care very much about building rapport or relationships.

Topics They Care About

Microsoft Security
As Chief Threat Officer at a Microsoft Security MSSP of the Year, his work is centered on Microsoft Sentinel, MxDR services, and Azure security.
Cybersecurity Leadership
He has a track record of building award-winning cybersecurity companies, holds a certificate from Harvard in cybersecurity risk management, and is a board member at Wortell.
Community Building
He founded the non-profit Experts Live to support Microsoft knowledge-sharing, which now reaches over 15, 000 people across five continents.

Media Appearances

Maarten has no verified media appearances

Work History

7-2019
Chief Threat Officer (CTO) at Wortell
Founder at Experts Live
2-2015
Regional Director at Microsoft
7-2007
Most Valuable Professional (MVP) at Microsoft
8-2018 - 7-2019
Enjoying life at Sabbatical

Education

Management & Leadership from Harvard Business School
Cybersecurity: Managing Risk in the Information Age from Harvard Business School

More Information

Social Presence :

Prographics :

Exp : 18 Location : Amsterdam Area, Netherlands Job Level : Leadership Designation : Chief Threat Officer (CTO) at Wortell
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Insights For Selling To Maarten

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Get to the point quickly instead of spending time doing small talk

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Don’t be in a rush to invite them for a social meet and greet
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Maarten is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Maarten

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Maarten move?

  • If convinced, they can reach decisions quite fast.
  • Can Maarten take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Maarten

Personality Compatibility


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