Mackenzie Romagni

Wildcard
DISC Type : ics

Integrated Marketing Manager at Cleveland Kitchen

Cleveland, Ohio, United States

Overview

Mackenzie is an Integrated Marketing Manager at Cleveland Kitchen with over a decade of experience in content strategy, social media, and brand partnerships. A graduate of the University of Missouri-Saint Louis, she excels at building strong brand narratives and executing data-driven campaigns that drive audience growth for CPG and B2B companies.

Outside of marketing, Mackenzie is a creative entrepreneur and the founder of Mackenzie Romagni Photography, a successful business specializing in lifestyle family and newborn photography. She is passionate about capturing authentic moments for families and has turned her personal creative outlet into a thriving venture, earning consistent 5-star reviews.

As a content director, she produced a social video series that generated over 28 million views in a single year.

Personality Overview

Requires Proof

ROI Driven

Curious But Skeptical

They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions  They typically tend to be late adopters even when they seem friendly and excited about what you have to sell They are often friendly and nice, but can sometimes suprise you with their piercing questions

Topics They Care About

Brand Storytelling
Passionate about creating strong brand narratives, as seen in her posts about Cleveland Kitchen's recent brand refresh and her career focus on high-impact content.
CPG Marketing
Has deep experience in the consumer-packaged goods space through her current role at Cleveland Kitchen and previous content direction for the beef industry.
Content Strategy
Her career is built on creating and executing data-driven content strategies across digital platforms, leading to significant increases in user engagement and campaign performance.

Media Appearances

Mackenzie has no verified media appearances

Work History

1-2025
Integrated Marketing Manager at Cleveland Kitchen
3-2020
Lifestyle Family & Newborn Photographer at Mackenzie Romagni Photography
2-2019 - 11-2019
Managing Editor at PurelyB Sdn Bhd
5-2017 - 4-2018
Associate Director of Content Production at Beef. It's What's For Dinner.
3-2014 - 5-2017
Content Manager at Beef. It's What's For Dinner.

Education

2006 - 2010
Bachelor of Arts - BA from University of Missouri-Saint Louis

More Information

Social Presence :

Prographics :

Exp : 13 Location : Cleveland, Ohio, United States Job Level : Middle Designation : Integrated Marketing Manager at Cleveland Kitchen
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Insights For Selling To Mackenzie

During A Call Or A Meeting

DO's

  • Be prepared for a lot of questions, answer them objectively
  • Ask them questions to understand their needs better while staying affable
  • Help them understand the risk aspect fully while inspiring confidence

DONT's

  • Don't ask them to move fast, let them take their time and digest all the information
  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mackenzie is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Mackenzie

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Mackenzie move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Mackenzie take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Mackenzie

Personality Compatibility


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