Madelaine Dixon

Pioneer
DISC Type : Dsi

Interim Head of Marketing at Crownpeak

United Kingdom

Overview

Madelaine is an accomplished B2B SaaS marketing leader with 8 years of experience building full-funnel strategies across EMEA and North America. A graduate of Liverpool John Moores University, she is currently the Interim Head of Marketing at Crownpeak. Colleagues consistently describe her as strategic, a natural leader, and level-headed.

While her professional achievements are prominent, she also appears to be a supportive member of her professional community. She actively celebrates the successes and new ventures of her peers and former colleagues, showing she values connection and mutual encouragement within her network.

She has been repeatedly called upon to step into high-stakes leadership roles, demonstrating significant trust from senior management.

Personality Overview

Friendly But Fast

Driven But Considerate

Decisive But Friendly

If they are convinced, they can become very strong champions for your product  They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed They have the unique ability to win both love and respect from their team (or outsiders)

Topics They Care About

B2B SaaS Growth
Focuses on executing full-funnel marketing strategies that generate pipeline and accelerate revenue growth for B2B SaaS companies.
Demand Generation
Specializes in planning and executing integrated campaigns using paid media, partner marketing, and events to exceed pipeline goals.
E-commerce Technology
Actively promotes new e-commerce solutions, such as AI-powered search and visual merchandising tools for platforms like Shopify.

Media Appearances

Madelaine has no verified media appearances

Work History

9-2025
Interim Head of Marketing at Crownpeak
10-2024 - 2-2026
Senior Manager, Demand Generation at Crownpeak
9-2023 - 10-2024
Global Campaign Manager at Crownpeak
12-2021 - 6-2023
Demand Generation Manager at Attest
8-2021 - 12-2021
Lead Marketing Manager, EMEA at Amplience

Education

2012 - 2015
Bachelor’s Degree from Liverpool John Moores University

More Information

Social Presence :

Prographics :

Exp : 10 Location : United Kingdom Job Level : Mid-senior Designation : Interim Head of Marketing at Crownpeak
URL has been copied!

Insights For Selling To Madelaine

During A Call Or A Meeting

DO's

  • Showcase existing customers and use case-studies to grab their attention
  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it
  • Ask them for a lunch or coffee once some rapport has been established

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Madelaine is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Madelaine

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Madelaine move?

  • They are generally fast movers and can take quick decisions
  • Can Madelaine take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Madelaine

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.