Madison Cameron, M.A.P.

Evaluator
DISC Type : cds

Freelance Group Strategy Director at MDC Strategy

Portland, Oregon, United States

Overview

Madison is a freelance Group Strategy Director who specializes in using brand purpose and creative storytelling to create social impact. An award-winning strategist formerly of Goodby Silverstein & Partners and David&Goliath, she has developed campaigns for brands like BMW, Disney, and Hasbro. She holds a Masters in Psychology from Pepperdine University.

She is passionate about aligning business success with doing good for the world, believing its crucial to show up on the right side of history. Madison is a proponent of civic engagement and uses her platform to encourage others to participate and make their voices heard.

She uniquely combines her Masters in Psychology with brand strategy to shift perception and drive behavioral change for social good.

Personality Overview

Thorough Evaluator

Hard To Convince

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Purpose-Driven Brands
Specializes in helping brands unlock their purpose to create a meaningful, measurable impact, believing that doing good for the world and for business are not mutually exclusive.
Social Impact
Previously Head of Social Impact at David&Goliath, she has led acclaimed projects for clients like the Child Rescue Coalition and Esusu to drive positive change.
Psychology in Marketing
[Predicted] Leverages her Master's degree in Psychology to inform strategies focused on shifting consumer perception and behavior at scale for major brands.

Media Appearances

Madison has no verified media appearances

Work History

6-2025
Freelance Group Strategy Director at MDC Strategy
5-2022 - 6-2025
Director of Strategy, Head of Social Impact at David&Goliath
1-2021 - 5-2022
Strategy Director at Terri & Sandy
9-2016 - 1-2021
Brand Strategist at Goodby Silverstein & Partners
6-2015 - 6-2016
Media Planner and Strategist at Allen Hall Advertising

Education

2014 - 2016
Bachelor of Science (B.S.) from University of Oregon
9-2022 - 6-2025
Master of Arts - MA from Pepperdine University Graduate School of Education and Psychology

More Information

Social Presence :

Prographics :

Exp : 10 Location : Portland, Oregon, United States Job Level : Mid-senior Designation : Freelance Group Strategy Director at MDC Strategy
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Insights For Selling To Madison

During A Call Or A Meeting

DO's

  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Showcase your competitive superiority clearly when possible or address it at the minimum

DONT's

  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Don’t focus on relationship, focus purely on the merit of your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Madison is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Madison

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Madison move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Madison take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Madison

Personality Compatibility


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