Maithreyi Jagannathan

Critic
DISC Type : C

Vice President & Commercial Leader at Procter & Gamble

India

Overview

Maithreyi Jagannathan is a veteran brand builder with over 20 years at Procter & Gamble, currently serving as the Vice President & Commercial Leader for Vicks India. An alumna of IIM Bangalore, she has extensive experience leading consumer healthcare brands across Asia, Africa, and North America, focusing on impactful innovation and consumer campaigns.

Outside of her commercial roles, she is passionate about creating positive social impact through brand initiatives and championing educational programs. She is a recognized mentor, having won "Best Coach of the year" for two consecutive years, and shows a keen interest in talent development and building team capabilities.

Unique fact: Maithreyi led the globally acclaimed, multi-Cannes award-winning "Touch of Care" campaign for Vicks, celebrated for its powerful emotional storytelling.

Personality Overview

Objective Thinker

ROI Driven

Negotiator

Unless the value is proven by data, they are unlikely to value fancy features.  They enjoy working alone and do not rely on others very often. They prefer to do logical analysis and value evidence over emotions.

Topics They Care About

Purpose-Driven Branding
She has led multiple award-winning campaigns like "Touch of Care, " focusing on emotional storytelling and connecting brand purpose with consumer values to drive growth.
Consumer Healthcare
With over two decades at P&G, she has led major consumer healthcare brands like Vicks, Neurobion, and Sangobion across diverse international markets.
Talent Mentorship
Recognized as "Best Coach" for two consecutive years, she is passionate about building team capabilities and leading talent management within her organization.

Media Appearances

Maithreyi has no verified media appearances

Work History

1-2025
Vice President & Commercial Leader at Procter & Gamble
7-2022 - 12-2024
General Manager & Commercial Leader, Consumer Healthcare, Indonesia at Procter & Gamble
7-2020 - 7-2022
Vice President Brand & Brand function leader, Personal Health Care AMA at Procter & Gamble
5-2004 - 6-2004
Intern at Standard Chartered Bank

Education

2003 - 2005
Post Graduate Diploma in Management from Indian Institute of Management Bangalore
1999 - 2003
Bachelor of Engineering (BE) from National Institute of Technology Karnataka

More Information

Social Presence :

Prographics :

Exp : 5 Location : India Job Level : Senior Designation : Vice President & Commercial Leader at Procter & Gamble
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Insights For Selling To Maithreyi

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Do not use very emotional or colorful language
  • Make extra effort to not seem pushy or confrontational
  • Don’t try too hard to build a relationship with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Maithreyi is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Maithreyi

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Maithreyi move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Maithreyi take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Maithreyi

Personality Compatibility


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