Maksim Kogan

Questioner
DISC Type : c

Global Head, Sales Engineering at Finout

New York, New York, United States

Overview

Maksim is a sales engineering leader at Finout, specializing in analytics, business intelligence, and FinOps. With extensive experience from Salesforce and Datorama, he leverages his Master of Science from Carnegie Mellon University to help organizations aggregate data and glean insights. He is also a FinOps Certified Engineer.

Maksim is passionate about helping people integrate and understand complex data. He demonstrates a keen interest in leadership philosophy and mentorship, as well as the Israeli startup ecosystem. His professional activities include speaking on webinars about cloud financial management and cost accountability.

He has created and shared educational content on technical topics, including a tutorial on API Design for Product Managers.

Personality Overview

Cautious & Analytical

Price-Sensitive

Value Seeker

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

FinOps Strategy
As a Sales Engineering Leader at Finout, a FinOps solution provider, he frequently speaks on webinars about managing cloud spend, using KPIs, and driving accountability.
Sales Engineering
His career has been focused on sales and solutions engineering, building and leading teams at Finout, Salesforce, and Datorama.
Data & Analytics
His background is in quantitative analysis and business intelligence, with a stated passion for helping people aggregate data to glean insights.

Media Appearances

This is how Maksim Kogan, Sales Engineering Leader at Finout .... Featured in Twitter (Tribble_ai)

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Work History

7-2023
Global Head, Sales Engineering at Finout
2-2021 - 7-2023
Senior Director, Solutions Engineering at Salesforce
8-2018 - 2-2021
Director Solutions Engineering at Salesforce
1-2016 - 7-2018
Director Sales Engineering at Datorama, a Salesforce Company
11-2014 - 12-2015
Sales Engineer at Datorama, a Salesforce Company

Education

2009 - 2010
Master of Science (MS) from Carnegie Mellon University - Tepper School of Business
2001 - 2005
BS from Pace University

More Information

Social Presence :

Prographics :

Exp : 13 Location : New York, New York, United States Job Level : N/A Designation : Global Head, Sales Engineering at Finout
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Insights For Selling To Maksim

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Share as much information as possible regarding your product
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Maksim is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Maksim

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Maksim move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Maksim take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Maksim

Personality Compatibility


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