María Fernanda González Estrada in

María Fernanda González Estrada

Editor · DISC type CS
Head of Marketing at Caliente Interactive
📍 Tijuana, Baja California, Mexico

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
13 Years
Current Role
Head of Marketing
Job Level
Mid-senior
Location
Tijuana, Baja California, Mexico
Personality Overview

How María shows up

Fact-Driven
Self-Disciplined
Sometimes Friendly

Being observant comes to them naturally. They do not like taking risks at all and go for proven options in the end. The only way to convince them is by showing them examples and ample proof.

Priorities

Topics María cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

2-2016
Head of Marketing
Caliente Interactive
11-2015 - 5-2016
Digital Marketing Specialist
Pronto Products Co.
4-2015 - 9-2015
Digital Marketing Intern
Inka Marketing Estratégico 360º
7-2011 - 10-2014
Marketing and Event Coordinator
Baja Seafood Expo A.C.
4-2013 - 4-2014
Senior Buyer
Bolsas y Maletas de Ensenada
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2014 - 2015
Master of Business Administration (MBA)
Universidad Camilo José Cela
2014 - 2015
Master's degree
EAE Business School
Education details unavailable
Google Partners class
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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