Marília Brito

Questioner
DISC Type : c

Gerente Geral at Lojas Le biscuit S/A

Salvador, Bahia, Brazil

Overview

Marília Brito is a seasoned commercial and general manager with over 15 years of experience in retail and banking. She holds an MBA from FGV and specializes in team leadership, sales strategy, and performance indicator (KPI) management, having worked for major companies like Lojas Americanas and Itaú.

Her core motivation comes from making a difference in peoples lives through professional development and mentorship. Marília is passionate about seeing her team members grow and succeed, believing strongly in their potential and celebrating their achievements.

She is driven by the challenge and reward of developing people, considering it a key part of her mission.

Personality Overview

Value Seeker

Price-Sensitive

Systematic

It is quite likely of them to ask for pricing or other concessions.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to analyze every situation thoroughly.


Topics They Care About

People Development
States that making a difference in people's lives is what moves her and she finds developing people to be a core challenge and motivation.
Retail Operations
Extensive experience as a General Manager for major retailers like Lojas Le biscuit and Lojas Americanas, overseeing sales, inventory, and team performance.
Omnichannel Strategy
Lists "Omnicanalidade" as a key area of expertise, indicating a focus on integrating physical and digital sales channels to enhance the customer experience.

Media Appearances

Marília has no verified media appearances

Work History

2-2022
Gerente Geral at Lojas Le biscuit S/A
6-2019 - 12-2021
Gerente comercial at DiMari Boutique
1-2017 - 1-2019
Gerente Operacional at Banco Itaú
11-2011 - 12-2016
Gerente Geral at Lojas Americanas S.A.
7-2010 - 10-2011
Gerente Comercial at Lojas Americanas S.A.

Education

9-2025 - 12-2026
MBA from FGV - Fundação Getulio Vargas
Master of Business Administration - MBA from Wyden

More Information

Social Presence :

Prographics :

Exp : 15 Location : Salvador, Bahia, Brazil Job Level : N/A Designation : Gerente Geral at Lojas Le biscuit S/A
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Insights For Selling To Marília

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Back up any claims with data and numbers
  • Emphasise more on facts and measurable benefits

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marília is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Marília

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Marília move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Marília take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Marília

Personality Compatibility


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