Marília Moita (she / her)

Trailblazer
DISC Type : DI

Doctoral Programme Student at Universidade de Aveiro

Porto, Porto, Portugal

Overview

Marília is a senior director in design and research, currently pursuing her PhD at the Universidade de Aveiro on the intersection of Emotion, UX, and AI. She has over 17 years of experience in leadership roles at companies like Oracle, Malwarebytes, and Talkdesk. People who have worked with her describe her as professional, dedicated, and a true leader.

Outside of her professional roles, Marília is a published author and a public speaker, frequently discussing topics like female leadership in design, digital accessibility, and customer experience. She is a vocal advocate for women in technology and enjoys reading books by female authors. In a recent podcast, she also mentioned being a Star Wars fan.

As a PhD student, she is researching how the use of AI makes people feel, moving beyond metrics of efficiency and automation.

Personality Overview

Values Relationships

Informal

Charismatic

They are more likely to be open to unproven but exciting technologies.  They will fight for you if they come to believe in you. They are charming and have the ability to align others behind their decisions.

Topics They Care About

Emotion in AI
Her current PhD research is focused on the intersection of Emotion, UX, and AI, exploring how AI-driven experiences impact human feelings.
Female Leadership
She is a frequent speaker on leadership, an advocate for women in tech, and has been nominated for Best Lead Designer awards.
Digital Accessibility
Listed in her professional headline as a key focus and has been an instructor for a practical workshop on digital accessibility for product teams.

Media Appearances

Marília has no verified media appearances

Work History

1-2026
Doctoral Programme Student at Universidade de Aveiro
7-2025
Director, Experience Design at Oracle
10-2024 - 6-2025
Senior Director of Design & Research at Malwarebytes
11-2023 - 10-2024
Director of Research and Insights at Malwarebytes
2-2022 - 10-2023
Director Of Product Design - Platform at Talkdesk

Education

2008 - 2010
Master from Universidade de Aveiro
2005 - 2008
Lic from Universidade de Aveiro

More Information

Social Presence :

Prographics :

Exp : 6 Location : Porto, Porto, Portugal Job Level : Mid-senior Designation : Doctoral Programme Student at Universidade de Aveiro
URL has been copied!

Insights For Selling To Marília

During A Call Or A Meeting

DO's

  • Talk about yourself and some of your achievements at the start of the conversation
  • Build a trustworthy relationship while keeping the product center-stage
  • Help them visualize the impact of their decision

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Don’t force involvement of other stakeholders unless it is critical
  • Avoid unnecessary negativity or slowness

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marília is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Marília

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Marília move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Marília take some risk or not?

  • They can take risks if necessary.

You And Marília

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.