Marcel Hoffmann

Critic
DISC Type : C

Principal Product Marketing Manager at Cloudflare

Mountain View, California, United States

Overview

Marcel has no verified overview

Personality Overview

Critic

Precise

Objective Thinker

They don’t appreciate bells and whistles unless backed by data.  They enjoy working alone and do not rely on others very often. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Marcel has no verified topics they care about

Media Appearances

Marcel has no verified media appearances

Work History

9-2023
Principal Product Marketing Manager at Cloudflare
6-2016 - 6-2023
Sr. Manager, Competitive Intelligence at Palo Alto Networks
5-2015 - 5-2016
Sr. Manager, Cyber Defense Center at Hewlett Packard Enterprise
11-2014 - 4-2015
Defense Center Manager, Advanced Threat Detection at HP
5-2013 - 10-2014
Defense Center Manager, Operations at HP

Education

2008 - 2012
Master of Science from University of Applied Sciences Fachhochschule Dortmund
2006 - 2007
IT-Bachelor from IT-Center Dortmund

More Information

Social Presence :

Prographics :

Exp : 12 Location : Mountain View, California, United States Job Level : Mid-senior Designation : Principal Product Marketing Manager at Cloudflare
URL has been copied!

Insights For Selling To Marcel

During A Call Or A Meeting

DO's

  • Be formal and objective, they will appreciate it more
  • Don’t forget to mention how you compare to competition on both features and pricing
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Do not use very emotional or colorful language
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don’t try too hard to build a relationship with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marcel is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Marcel

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Marcel move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Marcel take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Marcel

Personality Compatibility


Other Cloudflare Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.