Marcella Wolfe

Editor
DISC Type : CS

Tech Industry Media Relations Specialist at Alliance for Telecommunications Industry Solutions

Washington, District of Columbia, United States

Overview

Marcella has no verified overview

Personality Overview

Self-Disciplined

Slow Buyer

Fact-Driven

They are thorough and always follow a systematic approach.  They do not like taking risks at all and go for proven options in the end. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Marcella has no verified topics they care about

Media Appearances

Marcella has no verified media appearances

Work History

2-2012
Tech Industry Media Relations Specialist at Alliance for Telecommunications Industry Solutions
9-2000
Communications Strategy Advisory/Writer/Editor/Media Relations at a Comprehensive Range of Science- and Technology-Focused Organizations

Education

Education details unavailable from University of Maryland
Master's degree coursework from University of Oxford

More Information

Social Presence :

Prographics :

Exp : 25 Location : Washington, District of Columbia, United States Job Level : Junior Designation : Tech Industry Media Relations Specialist at Alliance for Telecommunications Industry Solutions
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Insights For Selling To Marcella

During A Call Or A Meeting

DO's

  • Use a presentation with information before getting into a live product walkthrough
  • Actively address their concerns around change, risk, and acceptance by users
  • Preferably use email to follow up with them instead of phone or Linkedin, engage by asking question or opinions

DONT's

  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Give it some time before you try to build rapport and a relationship, it doesn't come to them naturally
  • Avoid emotional and informal language, stay objective and to the point instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marcella is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Marcella

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Marcella move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Marcella take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Marcella

Personality Compatibility


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