Marcelo Alexandre Brito Ferreira

Inquirer
DISC Type : cd

Chief Operating Officer at QueroQuitar

São Paulo, São Paulo, Brazil

Overview

Marcelo is a consumer finance executive and the Chief Operating Officer at QueroQuitar, specializing in operations and credit strategies. He has extensive experience in deploying digital management models for major Latin American and European financial institutions and was recently nominated for the Risk & Finance 50 | 2025 award.

He recently completed the advanced Program for Formation and Certification of Board Members at Board Academy Br.

Personality Overview

Upfront

Judgemental

ROI Conscious

They care equally about the product and its potential impact.  They can be nudged to make faster decisions by offering what they value. They respond well to confident salespeople.

Topics They Care About

Corporate Governance
He recently completed a board member certification program and shares articles on the strategic role of boards in building resilient and long-lasting companies.
Debt Negotiation
As COO of QueroQuitar, he is responsible for a debt negotiation marketplace with over 40 creditors, managing the process of over 80, 000 monthly agreements.
Digital Transformation
He has a background in implementing digital management and omni-channel models, including developing chatbot processes to improve digital customer care and retention.

Media Appearances

Marcelo Ferreira, Chief Operating Officer da QueroQuitar ... - YouTube. Featured in YouTube

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Work History

2-2021
Chief Operating Officer at QueroQuitar
6-2020 - 1-2021
Chief Commercial Officer at QueroQuitar
1-2020 - 5-2020
Executive Director at Atento Brasil (RBrasil Soluções)
5-2019 - 12-2019
International business Director at New Way
1-2018 - 1-2019
COO - Chief Operations Officer at BNP Paribas Personal Finance

Education

5-2025 - 6-2025
Programa de Formação e Certificação de Conselheiros from Board Academy Br
10-2023 - 11-2023
Programa de Formação Board Starter from Board Academy Br

More Information

Social Presence :

Prographics :

Exp : 29 Location : São Paulo, São Paulo, Brazil Job Level : Leadership Designation : Chief Operating Officer at QueroQuitar
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Insights For Selling To Marcelo Alexandre

During A Call Or A Meeting

DO's

  • Make sure that you you respond to any queries from them quickly
  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Highlight the competitive differentiation of your product

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Do not give up if they are not convinced, try again with a different approach
  • Don’t try to be an alpha salesperson, give them equal space

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marcelo Alexandre is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Marcelo Alexandre

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Marcelo Alexandre move?

  • Their decision making speed is somewhere in the middle.
  • Can Marcelo Alexandre take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Marcelo Alexandre

Personality Compatibility


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