Marcelo Lo Duca Cerrano
Critic · DISC type CMarcelo Lo Duca Cerrano is the Director for the Middle segment at Banco Original, leading the banks focus on companies with up to R$50 million in annual revenue. With an MBA from Insper, he is focused on expanding the banks reach by providing differentiated digital services to businesses often underserved by larger institutions.
He is spearheading the growth of what was previously the "Empresas" segment, rebranding it to "Middle" to reflect a broader ambition and a commitment to transparent client relationships.
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They like to take decisions independently and do not seek others' support often. They prefer to analyze logically and value objective facts over emotions. Unless the value is proven by data, they are unlikely to value fancy features.
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DISC profile (public)
Calculativeness (C)
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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