Marcin Berendt

Questioner
DISC Type : c

Managing Partner, Marketing Consultant at MAXMALL Brand Makers

Warsaw, Mazowieckie, Poland

Overview

Marcin is an experienced brand marketer with over 20 years in FMCG, retail, and real estate, described by colleagues as conscientious and experienced. A graduate of the University of Warsaw, he is a creative team leader and marketing craftsman who delivers tangible sales growth and has worked on award-winning projects.

He shows a keen interest in social and environmental causes, publicly advocating for reducing plastic waste and organizing food aid for those in need. Marcin is passionate about brand innovation, teamwork, and staying attuned to sociocultural trends that impact consumer behavior and brand messaging.

He was the marketing consultant for the TTMM-S app for Fitbit Versa, which won a Red Dot Design Award for Brand & Communication Design.

Personality Overview

Price-Sensitive

Systematic

Value Seeker

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to analyze every situation thoroughly.
 They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Brand Strategy
With 20+ years of experience, he focuses on building brand value and creating exceptional brand experiences for clients in retail, FMCG, and e-commerce.
Retail Marketing
Has deep expertise in marketing for shopping centres, having managed operations and launches for major properties like Bonarka City Centre and Poznań City Center.
Digital Product Marketing
He successfully led the marketing for the TTMM-S app for Fitbit, which gained international recognition by winning a prestigious Red Dot Design Award.

Media Appearances

Marcin has no verified media appearances

Work History

8-2017 - 6-2022
Managing Partner, Marketing Consultant at MAXMALL Brand Makers
1-2015 - 7-2016
Country Manager Poland at Toolbox Group
12-2013 - 12-2014
Head of Strategy at RO-TO-CO grupa kreatywna
3-2013 - 11-2013
Marketing Manager Poland at TriGranit
5-2012 - 2-2013
Bonarka Marketing Manager at TriGranit

Education

1994 - 1999
Master's degree from University of Warsaw

More Information

Social Presence :

Prographics :

Exp : 24 Location : Warsaw, Mazowieckie, Poland Job Level : N/A Designation : Managing Partner, Marketing Consultant at MAXMALL Brand Makers
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Insights For Selling To Marcin

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t try to be too friendly or informal with them
  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marcin is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Marcin

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Marcin move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Marcin take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Marcin

Personality Compatibility


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