Marco Gentile

Energizer
DISC Type : I

CEO UK and Europe at Theory

Greater London, England, United Kingdom

Overview

A commercially driven executive with over 30 years of experience in the luxury fashion sector, Marco has held leadership roles at Gucci, Burberry, Chloé, and Theory. With a background in finance from Università Cattolica del Sacro Cuore, he is recognized for translating creative vision into sustainable commercial performance and driving strategic growth.

While personal hobbies are not public, his professional actions demonstrate a strong commitment to social and environmental values. He has publicly supported fair wage initiatives and has been involved in driving corporate sustainability programs, showing a dedication to ethical business practices.

He played a central role in Burberry’s evolution from a traditional heritage label into a digitally forward brand and championed their commitment to being a Living Wage accredited employer.

Personality Overview

Informal

Imaginative

Relationship Oriented

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are friendly, approachable and love to make new connections. They are really good at seeing what the long-term impacts of their decisions could be.

Topics They Care About

Sustainable Luxury
Actively involved in Burberry's carbon neutrality and sustainability programs, and has represented the company in industry-wide sustainability initiatives.
Strategic Growth
His current mandate at Theory is to drive growth and expansion in the UK and Europe, a consistent theme throughout his executive career.
Corporate Responsibility
As President at Burberry, he publicly championed the company's commitment to paying the Living Wage, highlighting a focus on employee welfare.

Media Appearances

Theory names new European CEO. Featured in FashionUnited

See Now

Work History

9-2023 - 6-2024
CEO UK and Europe at Theory
9-2020 - 9-2023
Chief Commercial Officer at Chloé
7-2016 - 9-2020
President EMEIA at Burberry
7-2011 - 7-2016
COO, EMEIA at Burberry
4-2008 - 7-2011
European CFO at Burberry

Education

1984 - 1989
Degree from Università Cattolica del Sacro Cuore

More Information

Social Presence :

Prographics :

Exp : 24 Location : Greater London, England, United Kingdom Job Level : N/A Designation : CEO UK and Europe at Theory
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Insights For Selling To Marco

During A Call Or A Meeting

DO's

  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Talk about their team and how your product will help them do things better and easier
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.

DONT's

  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t be excessively objective, be a storyteller

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marco is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Marco

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Marco move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Marco take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Marco

Personality Compatibility


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