Marco Mendes

Critic
DISC Type : C

Partner / Managing Director at Advent International

New York, New York, United States

Overview

Marco Mendes is a Partner at Advent International, where he heads the Portfolio Support Group for North America. With over 25 years of experience, he specializes in driving EBITDA growth and executing complex business transformations. He holds an MBA from IMD in Switzerland and has worked with over 40 portfolio companies.

Outside of work, Marco is dedicated to his family, with whom he enjoys traveling. He is also passionate about philanthropy, actively supporting several non-profits that provide scholarships and volunteer support for disadvantaged children and teenagers in both Boston and Brazil.

Unique fact: Marco established and led Advents entire portfolio operations team for Latin America before moving to lead the North American team.

Personality Overview

Precise

Critic

Information Seeker

They are quite likely to negotiate on pricing or other key terms.  They don’t appreciate bells and whistles unless backed by data. They prefer to do logical analysis and value evidence over emotions.

Topics They Care About

Portfolio Value Creation
He leads the Portfolio Support Group, which focuses on driving operational improvements and performance in Advent's portfolio companies.
AI Implementation
He has spoken on leveraging AI for pricing optimization, go-to-market strategy, and operational efficiencies to unlock and accelerate value creation.
Human Capital
His team launched a new human capital capability at Advent, focusing on talent acquisition, development, and succession planning for portfolio companies.

Media Appearances

Marco Mendes - Advent International | SuperReturn Operating Partners North America Speaker Profile. Featured in SuperReturn Operating Partners North America (InfoConect)

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Marco Mendes - Advent International. Featured in Advent International

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Work History

1-2022
Partner / Managing Director at Advent International
1-2019
Head Portfolio Group - North America at Advent International
1-2017 - 12-2017
Member Board Of Directors at International Meal Company
2-2015 - 1-2019
Member Board Of Directors at Allied Tecnologia S.A.
4-2013 - 1-2019
Head of Portfolio Group Latin America at Advent International

Education

MSc from Universidade Católica Portuguesa
BSc from Universidade Católica Portuguesa
Artificial Intelligence for Business from MIT Sloan School of Management
Master of Business Administration - MBA from IMD Switzerland

More Information

Social Presence :

Prographics :

Exp : 22 Location : New York, New York, United States Job Level : Mid-senior Designation : Partner / Managing Director at Advent International
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Insights For Selling To Marco

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Don’t try too hard to build a relationship with them
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marco is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Marco

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Marco move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Marco take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Marco

Personality Compatibility


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