Marcos Ciarrocchi in

Marcos Ciarrocchi

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Co-Founder at Graphite
📍 Miami, Florida, United States

Marcos Ciarrocchi is the Co-founder of Graphite, a boutique agency that builds scalable organic growth engines for major tech companies like MasterClass and Ticketmaster. An electronics engineer by training with a Masters from Politecnico di Torino, he is an expert in product management, SEO, and data analysis, and also serves as a Growth Advisor.

Marcos is deeply committed to leveraging technology for social impact, demonstrated by his role as Co-founder and a board member of Code for Venezuela. This non-profit enables the Venezuelan expat tech community to address the countrys most pressing issues through collaborative projects and mentorship.

He is also a Limited Partner and mentor at 500 Global, where he advises and invests in LATAM-focused funds.

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Experience
5 Years
Current Role
Co-Founder
Job Level
Leadership
Location
Miami, Florida, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Marcos cares about

AI in Search
He frequently posts and gives interviews about the shift to Answer Engine Optimization (AEO) and how LLMs are changing user search behavior from keywords to questions.
Organic Growth
His entire career is focused on building scalable, organic growth engines, which is the core mission of his company, Graphite.
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Career

Work history

Co-Founder
Graphite
Co-Founder and Board of Directors
Code for Venezuela
Limited Partner and Mentor
500 Global
Growth Advisor
MasterClass
1-2013 - 8-2018
Head of Growth
Yummly (Acquired by Whirlpool)
In the press

Media appearances

Marcos Ciarrocchi, Partner @ Graphite – Breaking into Product Management: Why SEO is Alive and Well. Featured in Latinos Who Tech (Spotify Podcast)
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Why SEO is Alive and Well: Marcos Ciarrocchi, Partner @ Graphite. Featured in Latinos Who Tech
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Education
2010 - 2012
MSc
Politecnico di Torino
2006 - 2011
Bachelor of Science (BSc)
Universidad Simón Bolívar
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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