MARIANGELA KLEIN

Researcher
DISC Type : Cs

Marketing Director Sofitel MGallery Emblems Americas at Accor

São Paulo, São Paulo, Brazil

Overview

Mariangela is a seasoned marketing director at Accor with over 30 years of experience shaping the strategy for luxury brands like Sofitel, MGallery, and Emblems. She is known for leading high-performance multicultural teams and holds an MBA. Colleagues often describe her as creative, proactive, reliable, and a true team player.

Outside of her extensive career, Mariangela is a dedicated yoga practitioner. She has a strong creative side, pursuing photography and interior design as hobbies. She is married and has one adult child, balancing a demanding professional life with personal passions and family.

She is a recipient of the Global Bernache Award, Accors prestigious internal prize, for her innovative work repositioning the Sofitel brand in South America.

Personality Overview

Perfectionist

Detail Oriented

Cost Conscious

They tend to be clear about their needs and limitations and are unlikely to promise too much.  The only way to convince them is by showing them examples and ample proof. They are thorough and always follow a systematic approach.

Topics They Care About

Luxury Hospitality
Her entire career is dedicated to the luxury and premium hospitality segments, currently managing marketing strategy for Accor's top-tier brands in the Americas.
Brand Innovation
She has won an award for innovation in brand repositioning and is described in recommendations as having a proactive and innovative professional profile.
Future of Work
She recently attended the "Mind SUMMIT The Future of Work, " indicating an interest in the role of emotions, trust, and happiness in organizations.

Media Appearances

MARIANGELA has no verified media appearances

Work History

3-2023
Marketing Director Sofitel MGallery Emblems Americas at Accor
6-1997 - 3-2023
Gerente de Marketing at Accor Hotels
1-2013 - 5-2021
Marketing Director for Luxury and Premium brands @Accor South America at Accor
1-2001 - 1-2013
Senior Marketing Manager for Sofitel Hotels & Resorts South America at Sofitel Luxury Hotels and Resorts

Education

2009 - 2011
Master of Business Administration (MBA) from ESPM Escola Superior de Propaganda e Marketing

More Information

Social Presence :

Prographics :

Exp : 26 Location : São Paulo, São Paulo, Brazil Job Level : Mid-senior Designation : Marketing Director Sofitel MGallery Emblems Americas at Accor
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Insights For Selling To MARIANGELA

During A Call Or A Meeting

DO's

  • Share whitepapers or case studies that showcase measurable results instead of just telling customer stories
  • If they are not asking many questions, nudge them to ask questions rather than just starting to talk yourself
  • Actively address their concerns around change, risk, and acceptance by users

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Avoid winging it with them particularly, answer a question only if you know the answer well

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with MARIANGELA is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from MARIANGELA

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will MARIANGELA move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can MARIANGELA take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And MARIANGELA

Personality Compatibility


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