Marianna D’ Arcangelo, MBA, ACIM

Commander
DISC Type : D

Founder and CEO at Golden Fenyx Digital Consultancy

London, England, United Kingdom

Overview

Marianna DArcangelo is the Founder and CEO of Golden Fenyx Digital Consultancy, a firm that accelerates growth for companies in sustainable tech, video gaming, and robotics. With over 20 years of experience and an MBA from Edge Hill University, she creates board-level campaigns that secure investor confidence and drive market expansion.

Outside of her consultancy work, Marianna has an interest in detailed craftwork, having purchased and reviewed intricate wooden model ship kits. She also shows a keen interest in the future of the European space industry, planning to attend industry-leading events like Space-Comm Europe to connect with innovators and leaders.

She has developed a unique professional approach that blends creativity, data, and neuroscience to deliver measurable marketing results for her clients.

Personality Overview

Very Quick

Decisive

Impact-Driven

They are not always relationship oriented.  They like to move fast and expect the same from others. More than the product, they care about the impact of the product.

Topics They Care About

Growth for Scale-Ups
As a Fractional CMO, she works directly with founders and executive teams to align marketing, strategy, and design to accelerate growth.
Sustainable Technology
Her consultancy specializes in acting as a strategic growth partner for innovation-driven companies within the Sustainable & Green Technology sector.
Neuroscience in Marketing
She utilizes a unique approach that combines neuroscience with creativity and data to create campaigns that capture attention and deliver results.

Media Appearances

Marianna has no verified media appearances

Work History

5-2024
Founder and CEO at Golden Fenyx Digital Consultancy
5-2024
CMO at Golden Fenyx Digital Consultancy
11-2023 - 11-2024
Specification Consultant at National Specifications UK
4-2023 - 11-2023
Product Marketing Manager at idenprotect
10-2022 - 4-2023
Sales, Events & Strategic Marketing Manager at Phase Eight

Education

Master of Business Administration - MBA from Edge Hill University
Bachelor's degree from University of Gloucestershire

More Information

Social Presence :

Prographics :

Exp : N/A Location : London, England, United Kingdom Job Level : N/A Designation : Founder and CEO at Golden Fenyx Digital Consultancy
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Insights For Selling To Marianna

During A Call Or A Meeting

DO's

  • Objectively showcase the impact that your product creates
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.

DONT's

  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Don’t take too much time in sending them information if they ask for any
  • Don’t be in a rush to invite them for a social meet and greet

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marianna is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Marianna

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Marianna move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Marianna take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Marianna

Personality Compatibility


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