Marina Gabriela Martínez

Inquirer
DISC Type : cd

COO Insurance Mexico at HSBC

Mexico City Metropolitan Area

Overview

Marina Gabriela Martínez is a senior financial services executive with over 18 years of experience in Latin and North America, currently serving as COO of Insurance for HSBC Mexico. She has a strong background in leading large operational teams, driving transformational results, and managing strategic projects. She holds an MBA from IPADE Business School.

Marina is a vocal advocate for building a positive and inclusive workplace culture. She actively promotes kindness initiatives within her offices and stands in solidarity with the LGBTQI+ community, championing diversity and inclusion. She is focused on fostering strong team connections and collaboration.

She recently participated in a Global COO Insurance Offsite in China to explore innovative ideas in Gen AI and Operational Strategy.

Personality Overview

Upfront

Hard To Convince

Demanding

They care equally about the product and its potential impact.  They don’t always try to control the conversation but neither do they like yielding it fully. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

AI in Insurance
Recently explored Gen AI and operational strategy at a global offsite, indicating a focus on leveraging new technologies in the insurance sector.
Diversity & Inclusion
Actively supports the LGBTQI+ community, highlighting her commitment to creating an inclusive environment by raising the Pride flag at her company's offices.
Positive Company Culture
Leads initiatives to create a "kindness movement" within her organization, showing she values a supportive and positive workplace.

Media Appearances

Marina has no verified media appearances

Work History

7-2023
COO Insurance Mexico at HSBC
11-2018 - 7-2023
Head of Risk Operations Mexico & LAM at HSBC
3-2016 - 11-2018
Advisory Director, Financial Crime Risk at HSBC
7-2013 - 12-2015
Director of the Project Management Office (PMO) Metlife Mexico. at MetLife
8-2008 - 6-2009
Director of Products and Integrated Solutions at HSBC

Education

2002 - 2004
Master of Business Administration (MBA) from IPADE Business School
1991 - 1996
Bachelor of Science (B.S.) from Tecnológico de Monterrey

More Information

Social Presence :

Prographics :

Exp : 23 Location : Mexico City Metropolitan Area Job Level : Leadership Designation : COO Insurance Mexico at HSBC
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Insights For Selling To Marina Gabriela

During A Call Or A Meeting

DO's

  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Tell them that you are there to help them create visible impact within their organization
  • Refer to testimonials from others in similar positions

DONT's

  • Avoid long winding pitches, stay objective
  • Don't try too hard to get friendly, let it happen with time
  • Don’t expect them to change their mind quickly if they say no once

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marina Gabriela is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Marina Gabriela

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Marina Gabriela move?

  • Their decision making speed is somewhere in the middle.
  • Can Marina Gabriela take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Marina Gabriela

Personality Compatibility


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