Mark Diaz

Commander
DISC Type : D

Chief Commercial Officer (CCO) at Hive Beverage

Roswell, Georgia, United States

Overview

Mark has no verified overview

Personality Overview

Impact-Driven

Risk-Taker

Decisive

More than the product, they care about the effectiveness of the product.  They are very proud of what they do. They like to act fast and expect others to do the same.

Topics They Care About

Mark has no verified topics they care about

Media Appearances

Mark has no verified media appearances

Work History

11-2025
Chief Commercial Officer (CCO) at Hive Beverage
4-2024 - 2-2025
President & Chief Commercial Officer at Surgenex
3-2023 - 4-2024
Chief Commercial Officer at Surgenex
12-2020 - 6-2022
Senior Vice President, Vendor Management at BioIQ
11-2020 - 3-2023
Chairman of Growth Committee at Mills Mehr & Associates, Inc.

Education

Master of International Management from Schiller International University Heidelberg Campus
Bachelor of Science - BS from Florida State University

More Information

Social Presence :

Prographics :

Exp : 4 Location : Roswell, Georgia, United States Job Level : Leadership Designation : Chief Commercial Officer (CCO) at Hive Beverage
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Insights For Selling To Mark

During A Call Or A Meeting

DO's

  • Hold your ground without indulging in one-upmanship
  • Be respectful but crisp
  • Help them weigh the risks by sharing objective proof points without becoming too analytical

DONT's

  • Avoid being too verbose
  • Don’t be in a rush to invite them for a social meet and greet
  • Avoid being a storyteller and don’t try to oversell

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mark is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Mark

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Mark move?

  • They can take decisions very fast if you manage to convince them.
  • Can Mark take some risk or not?

  • The risks don’t matter much to them.

You And Mark

Personality Compatibility


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