Mark Federico

Balancer
DISC Type : S

CEO at Crunch Fitness - Fitness Holdings North America, LLC.

Greater Boston, United States

Overview

Mark has no verified overview

Personality Overview

Risk-Averse

Slow To Decisions

Good Listener

They like following the process even if it takes time to reach any conclusion.  They are courteous and respectful but practical. They are willing to make long-term decisions.

Topics They Care About

Mark has no verified topics they care about

Media Appearances

Mark has no verified media appearances

Work History

7-2021
CEO at Crunch Fitness - Fitness Holdings North America, LLC.
1-2018 - 7-2021
Regional President, Owner at Crunch Fitness - Fitness Holdings North America, LLC.
CEO at Boost Fitness

Education

1992 - 1996
Bachelor's degree from University of Rhode Island

More Information

Social Presence :

Prographics :

Exp : 8 Location : Greater Boston, United States Job Level : Leadership Designation : CEO at Crunch Fitness - Fitness Holdings North America, LLC.

Interested in

Health & Outdoor

Crunch Fitness

URL has been copied!

Insights For Selling To Mark

During A Call Or A Meeting

DO's

  • Focus on making them comfortable before really commencing the sales motion
  • Actively address their concerns around change, risk, and acceptance by users
  • Share information about the process and how it would address all concerns

DONT's

  • Ensure that you don’t seem disinterested when speaking to them
  • Don’t brush off their concerns, their comfort with you will go down
  • Do not sound very transactional, make extra effort to be genuinely interested

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mark is

  • What matters the most to them is low risk, adoption by others and proven case studies.
  • Will you ever get a clear answer from Mark

  • They never refuse directly, they push out the decisions or just go quiet.

Insights For Deal Planning

    How fast (or slow) will Mark move?

  • They can be some of the slowest decision makers.
  • Can Mark take some risk or not?

  • They have no risk-appetite and prefer to take safe decisions.

You And Mark

Personality Compatibility


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