Mark Halliday in

Mark Halliday

Observer · DISC type ci
Associate Director. Products, Programmes & Engineering at McLaren Applied
📍 United Kingdom

Mark Halliday is an Associate Director at McLaren Applied, leading the Products, Programmes, and Engineering for the Connected Intelligence business unit. With 20 years of experience, he specializes in connected vehicles, IoT, and analytics, leveraging his Bachelor of Engineering from the University of Birmingham to deliver innovative solutions.

There is no publicly available information regarding Marks personal hobbies or activities outside of his professional work. His career is centered in the high-performance automotive and technology sectors in the UK.

He has been a key figure in developing and promoting McLaren Applieds 5G intelligent edge antenna technology, derived from Formula 1, for broader applications in mass transit and other moving vehicles.

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Experience
15 Years
Current Role
Associate Director. Products, Programmes & Engineering
Job Level
Mid-senior
Location
United Kingdom
Personality Overview

How Mark shows up

Curious
Assertive
Example Seeker

They ask a lot of questions and rely heavily on information and collaterals. They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally good communicators and can be hard to convince.

Priorities

Topics Mark cares about

Connected Vehicles
A core focus of his career, he leads strategy for B2B and B2C products across automotive, public transport, and motorsport.
5G Edge Antennas
He is a public-facing expert on McLaren Applied's intelligent edge antenna technology, giving interviews and speaking on its application in moving vehicles.
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Career

Work history

1-2024
Associate Director. Products, Programmes & Engineering
McLaren Applied
7-2022 - 1-2024
Head of Product and Programmes
McLaren Applied
2-2020 - 7-2022
Head of Product Management for Connected Vehicles
McLaren Applied
7-2019 - 2-2020
Chief Product Officer, Shared Mobility
Toyota Financial Services (UK) PLC
12-2017 - 5-2019
Chief Product Officer / Head of Product
Tantalum Corporation
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
PMP Project Management Professional Certification
PMI
1994 - 1997
Bachelor of Engineering (BEng)
University of Birmingham
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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