Mark Whiteley

Questioner
DISC Type : c

Sales Marketing Consultant at Solera Nova

Brookwater, Queensland, Australia

Overview

Mark is a business development professional focused on the solar and renewable energy sector, with experience scaling businesses and consulting for both residential and SME clients. His background is unusually diverse, spanning industries like mining, healthcare, and SaaS. He holds a degree in IT from the University of Southern Queensland.

Mark is interested in personal and professional development, sharing content about finding purpose and recently completing courses on social leadership and Instagram. He also has a keen interest in property development, having completed a certification and a bootcamp in the subject.

He has successfully established and expanded regional territories for solar brands, personally accounting for over 180 installations per year in a previous role.

Personality Overview

Price-Sensitive

Value Seeker

Cautious & Analytical

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Renewable Energy
His entire recent career is dedicated to the solar and renewable energy industry, with a focus on developing sales and marketing processes to scale businesses.
Business Development
Describes himself as a motivated business development professional skilled in sourcing and negotiating high-value opportunities across a wide range of industries.
Social Media Influence
Recently completed courses on "Social Leadership" and "Learning Instagram, " indicating an active interest in leveraging social media for professional purposes.

Media Appearances

Mark has no verified media appearances

Work History

7-2023
Sales Marketing Consultant at Solera Nova
3-2019 - 6-2022
Snr Solar Consultant at PowerSmart Solutions
8-2019 - 2-2020
SME Sales Consultant at Origin Energy
7-2017 - 7-2019
Senior Business Development Manager at SUNLIFE ENERGY SOLAR
9-2013 - 1-2018
Business Development Consultant at Caminer Bros Pty Ltd

Education

1997 - 2005
IT from University of Southern Queensland
2014 - 2015
Associate's degree from BSchool Australia

More Information

Social Presence :

Prographics :

Exp : 8 Location : Brookwater, Queensland, Australia Job Level : Middle Designation : Sales Marketing Consultant at Solera Nova
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Insights For Selling To Mark

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Tell them that you will come back if you don’t have a good answer for a question
  • Share as much information as possible regarding your product

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mark is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Mark

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Mark move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Mark take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Mark

Personality Compatibility


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