Markus Osterwalder

Critic
DISC Type : C

Chief Executive Officer at deesign osterwalder gmbh

Zurich, Switzerland

Overview

Markus is the CEO of deesign osterwalder gmbh, a Swiss firm focused on visual communication. He is a globally recognized Olympic design historian, author, and curator, having graduated from the University of Applied Sciences for Graphic & Design. He has attended every Olympic Games since 1994 to research their visual identity.

His professional expertise extends into his personal life through a deep passion for the Olympics. Over the last 30 years, he has amassed a private collection of 60, 000 Olympic artifacts. Outside of his research, he enjoys traveling and is active in sports, including tennis, equestrian, and skiing.

His personal collection of Olympic memorabilia contains over 60, 000 objects, ranging from winners medals and torches to official design manuals.

Personality Overview

Critic

Information Seeker

Negotiator

They don’t appreciate bells and whistles unless backed by data.  They prefer to do logical analysis and value evidence over emotions. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Olympic Design History
He is a world-renowned authority, author, and curator on the visual history of the Olympic Games, a topic he has been researching for over thirty years.
Corporate Branding
As the CEO of his design firm, he has over 25 years of experience developing unique visual identities and corporate designs for a wide range of companies.
Olympic Collecting
He is a passionate collector who has built a personal archive of over 60, 000 Olympic items, including medals, torches, mascots, and design documents.

Media Appearances

Markus has no verified media appearances

Work History

9-2013
Chief Executive Officer at deesign osterwalder gmbh
Creative Art Director at matrix design GmbH
Freelancer at Interbrand
Art Director at Osterwalder & Mauch GmbH
Graphic Designer at Medial Werbeagentur AG

Education

1988 - 1993
Graduation – HF Graphic Designer from University of Applied Sciences for Graphic & Design, Switzerland
1986 - 1987
Economy & Business Management from HF Hermes, St.Gallen/Switzerland

More Information

Social Presence :

Prographics :

Exp : 12 Location : Zurich, Switzerland Job Level : Leadership Designation : Chief Executive Officer at deesign osterwalder gmbh
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Insights For Selling To Markus

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Be formal and objective, they will appreciate it more

DONT's

  • Do not use very emotional or colorful language
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Markus is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Markus

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Markus move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Markus take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Markus

Personality Compatibility


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