Marlen Rosales, MBA

Critic
DISC Type : C

Director, Business Development and Marketing at EagleForce Associates Inc.

Fort Lauderdale, Florida, United States

Overview

Marlen has no verified overview

Personality Overview

ROI Driven

Information Seeker

Precise

They prefer to do logical analysis and value evidence over emotions.  Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Marlen has no verified topics they care about

Media Appearances

Marlen has no verified media appearances

Work History

4-2019
Director, Business Development and Marketing at EagleForce Associates Inc.
2-2014 - 9-2018
Senior Business Development Manager at Advantage Solutions: Sales, Marketing, Technology
2-2012 - 1-2014
Account Executive at Atico International
11-2006 - 2-2012
Product Development Manager - Consumables at Atico International
9-2005 - 11-2006
Product Development - Home Appliances, Personal Care at Atico International

Education

2018 - 2020
Master of Business Administration - EMBA from Georgetown University McDonough School of Business
2003 - 2005
Bachelor of Business Administration (BBA) from Florida Atlantic University

More Information

Social Presence :

Prographics :

Exp : 20 Location : Fort Lauderdale, Florida, United States Job Level : Mid-senior Designation : Director, Business Development and Marketing at EagleForce Associates Inc.
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Insights For Selling To Marlen

During A Call Or A Meeting

DO's

  • Tell them what ROI they can expect
  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Be ready to answer many clarity-seeking questions and requests for information

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Don't give superficial answers, they are easily rattled by them
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marlen is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Marlen

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Marlen move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Marlen take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Marlen

Personality Compatibility


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