Martha Drew

Examiner
DISC Type : cs

Associate Commercial Insights Partner, Oncology at GSK

Woking, England, United Kingdom

Overview

Martha is an Associate Commercial Insight Partner for Oncology at GSK, leveraging a first-class Biology degree from the University of Bath. She has progressed through roles in data and change management within GSK. Colleagues describe her as conscientious, intelligent, and a strong leader, adept at managing complex projects under tight deadlines.

She is passionate about reducing healthcare inequalities and striving for equitable global access to healthcare. A self-motivated learner, Martha pursues continuous development, recently completing a course in data science. She also shows an interest in the power of simplicity in modern communication.

Unique fact: Martha led a team that successfully transitioned clinical studies to a new platform, halving the setup timelines.

Personality Overview

Late Adopter

Status Quo Seeker

Overcautious

They do not like taking risks at all and go for proven options in the end.  They are thorough and always follow a systematic approach. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

Healthcare Equity
Driven by a personal passion to reduce healthcare inequalities and ensure patients have equitable access to healthcare on a global scale.
Oncology Insights
Her current role involves generating actionable commercial insights for GSK's UK oncology business to drive strategy and support patients.
Data Science Applications
Actively developing her knowledge in data science and is specifically interested in applying machine learning and neural networks to her work.

Media Appearances

Martha has no verified media appearances

Work History

11-2024
Associate Commercial Insights Partner, Oncology at GSK
10-2022 - 8-2023
Change Management Team Lead - Veeva CDMS at GSK
9-2022 - 11-2024
Data Management Quality Lead at GSK
9-2020 - 9-2021
Clinical Data Manager at GSK

Education

9-2018 - 7-2022
Bachelor of Science - BS from University of Bath
2016 - 2018
Education details unavailable from St Helen and St Katharine

More Information

Social Presence :

Prographics :

Exp : 3 Location : Woking, England, United Kingdom Job Level : N/A Designation : Associate Commercial Insights Partner, Oncology at GSK
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Insights For Selling To Martha

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • Expect them to be slow and cautious, encourage them to ask more questions
  • Expect them to be vague in response to your questions, ask firmly and pointedly

DONT's

  • Don't rely on relationship building even if they act pleasantly
  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't push them too hard to make fast decisions, give them time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Martha is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Martha

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Martha move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Martha take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Martha

Personality Compatibility


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