Martha Hart

Questioner
DISC Type : c

Board Member at YMCA of Greater Nashua

Greater Boston, United States

Overview

Martha has no verified overview

Personality Overview

Cautious & Analytical

Value Seeker

Price-Sensitive

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They are more likely than others to negotiate on pricing and terms. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Martha has no verified topics they care about

Media Appearances

Martha has no verified media appearances

Work History

3-2024
Board Member at YMCA of Greater Nashua
3-2021
VP, National Sales Manager at Protective Life
10-2018 - 3-2021
Eastern Division Sales Manager IBD and Banks at Protective Annuities at Protective Life
12-2017 - 10-2018
Regional Director at Protective Life
2-2014 - 3-2016
Board Member at The WISE Group-Lincoln Financial

Education

7-2022 - 7-2024
Strategic Leadership Experience from Wharton Executive Education
1989 - 1993
BSBA from University of Massachusetts at Lowell

More Information

Social Presence :

Prographics :

Exp : 20 Location : Greater Boston, United States Job Level : Senior Designation : Board Member at YMCA of Greater Nashua
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Insights For Selling To Martha

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Share as much information as possible regarding your product
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Martha is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Martha

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Martha move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Martha take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Martha

Personality Compatibility


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