Martijn Doornbos

Critic
DISC Type : C

Medeoprichter at LegalMike

Groningen, Groningen, Netherlands

Overview

Martijn Doornbos is the CEO and Co-founder of LegalMike, an AI-powered legal assistant for Dutch law. A former lawyer at top firms like De Brauw Blackstone Westbroek and previously the Head of Legal at Martini Ziekenhuis, he now focuses on making legal knowledge accessible through technology. He holds a Masters degree from the University of Groningen.

Outside of his primary professional role, Martijn is a legal tech educator, hosting podcasts and giving training on the practical application of AI like ChatGPT in the legal field. He has a background in competitive debate, having been a finalist in major Dutch moot court competitions during his university years.

An interesting fact: the idea for LegalMike originated from conversations in a garden with his co-founders, who live in the same village near Groningen.

Personality Overview

Information Seeker

ROI Driven

Negotiator

They like to do things independently and don’t look for support from others.  They choose to analyze logically and value facts to emotions. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

AI in Law
As CEO of LegalMike, he's building an AI assistant for the Dutch legal system and educates other lawyers on using AI tools safely and effectively.
Access to Justice
His stated mission with LegalMike is to strengthen access to law, believing that technology can help all legal professionals better assist those seeking justice.
Legal Entrepreneurship
Pivoted from a career as a lawyer and Head of Legal to founding his own bootstrapped legal tech startup, aiming to innovate within the legal industry.

Media Appearances

Vervangt AI je advocaat? Martijn (LegalMike) vertelt. Featured in Spotify

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Martijn Doornbos, voormalig advocaat en medeoprichter van LegalMike AI zag in 2022. Featured in Facebook (De Jonge Ondernemingsprijs)

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Work History

6-2023 - 5-2024
Medeoprichter at LegalMike
8-2020 - 5-2024
Head of Legal at Martini Ziekenhuis
8-2019 - 5-2020
Advocaat - International Arbitration & Litigation at Van Doorne
2-2018 - 7-2019
Advocaat - International Arbitration & Litigation at Simmons & Simmons
3-2014 - 8-2017
Advocaat - Commercial Litigation at De Brauw Blackstone Westbroek

Education

2012 - 2012
Master's degree from University of Groningen
2009 - 2012
Honours College from University of Groningen

More Information

Social Presence :

Prographics :

Exp : N/A Location : Groningen, Groningen, Netherlands Job Level : N/A Designation : Medeoprichter at LegalMike
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Insights For Selling To Martijn

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Be ready to answer many clarity-seeking questions and requests for information
  • Be formal and objective, they will appreciate it more

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don't give superficial answers, they are easily rattled by them
  • Don’t try too hard to build a relationship with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Martijn is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Martijn

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Martijn move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Martijn take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Martijn

Personality Compatibility


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