Martin Adelmann

Questioner
DISC Type : c

Director Global Product Management at Struers

Copenhagen, Capital Region of Denmark, Denmark

Overview

Martin has no verified overview

Personality Overview

Price-Sensitive

Cautious & Analytical

Not Easily Convinced

It is quite likely of them to ask for pricing or other concessions.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Martin has no verified topics they care about

Media Appearances

Martin has no verified media appearances

Work History

10-2025
Director Global Product Management at Struers
4-2024 - 10-2025
Senior Director Global Product Management at Radiometer
12-2021 - 4-2024
Director Innovation at Danaher Corporation
9-2016 - 11-2021
Director of Strategic Marketing at Beckman Coulter Life Sciences
7-2011 - 8-2016
Global Marketing Manager at Beckman Coulter Life Sciences

Education

2005 - 2006
Marketing from St. Gallen Business School
1991 - 1992
Master of Science from University of Kaiserslautern

More Information

Social Presence :

Prographics :

Exp : 18 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : Mid-senior Designation : Director Global Product Management at Struers
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Insights For Selling To Martin

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Martin is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Martin

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Martin move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Martin take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Martin

Personality Compatibility


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