Martin Howlett

Examiner
DISC Type : cs

Director at Martin Howlett Furniture

Shoreham-By-Sea, England, United Kingdom

Overview

Martin Howlett is the Director and owner of Martin Howlett Furniture, a company specializing in bespoke cabinetry and custom built-in furniture. With training from Rycotewood College and a degree from Edinburgh College of Art, he has over 25 years of experience designing, building, and installing high-quality, custom pieces across West Sussex and Surrey.

He has a passion for woodworking that began at age 10 with woodturning. Beyond his own workshop, he has contributed to the craft by teaching evening courses at local colleges, writing for Furniture and Cabinet Making Magazine, and serving as a committee member for the Young Craftsman of the year competition.

Martin previously worked as a fully qualified lecturer and assessor for City and Guilds furniture making courses at Northbrook College Sussex.

Personality Overview

Tough To Convince

Late Adopter

Process Oriented

They are quite aware of their needs and limitations, so they are unlikely to over-promise.  They do not like taking risks at all and go for proven options in the end. Being observant comes to them naturally.

Topics They Care About

Bespoke Furniture Design
Manages the entire client process from initial consultation and site survey through to design, workshop crafting, and final installation, focusing on a collaborative approach.
Custom Storage Solutions
Frequently designs and builds functional, high-end solutions for specific needs, including custom media units, wardrobes, wine rooms, and hidden laundry areas.
Woodworking Education
Has experience as a college lecturer in furniture making and has written for industry publications, indicating a passion for sharing his craft and knowledge with others.

Media Appearances

Martin has no verified media appearances

Work History

1-2015
Director at Martin Howlett Furniture
4-2007 - 7-2010
Lecturer at Northbrook College Sussex
1-2001
Company Owner at Martin Howlett Furniture Ltd

Education

1998 - 2001
Bachelor's degree from Edinburgh College of Art
9-1996 - 6-1998
Education details unavailable from Rycotewood

More Information

Social Presence :

Prographics :

Exp : 20 Location : Shoreham-By-Sea, England, United Kingdom Job Level : Mid-senior Designation : Director at Martin Howlett Furniture
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Insights For Selling To Martin

During A Call Or A Meeting

DO's

  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Be firm in your communication and stay in control
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't push them too hard to make fast decisions, give them time
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Martin is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Martin

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Martin move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Martin take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Martin

Personality Compatibility


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