Martin Wright

Judge
DISC Type : Dc

Principal at Martin Wright Consulting

Newry, Northern Ireland, United Kingdom

Overview

Martin is a global learning and organisational development consultant with experience across 33 countries and diverse sectors like tech, finance, and government. Holding an MSc from Lancaster University and a certificate in AI Ethics, he specializes in leadership, sales, and AI adoption. People who have worked with him have described him as "remarkable. "

Based in Belfast after relocating from New Zealand, Martin shows an interest in civic and alumni engagement. He has actively supported fellow Trinity College Dublin alumni in political campaigns, indicating a value for community involvement and professional networks.

He has designed and delivered bespoke learning initiatives for category-leading organizations on six different continents.

Personality Overview

Objective Thinker

Features Driven

Fast But Wary

They take a lot of pride in personal achievements.  They prefer to be the ones controlling the conversation or defining the terms. They are not always relationship oriented.

Topics They Care About

Ethical AI Adoption
As an AI Tutor with a certificate in AI Ethics from the London School of Economics, he designs and delivers learning programs on AI strategy and ethical implementation.
Sales Leadership
He has deep expertise in behaviour-based selling and negotiation, currently delivering an accredited CMI Level 7 course in Advanced Sales Leadership.
Organisational Development
A core part of his consultancy focuses on change management, employee engagement, and talent management, having previously built an L&D function for a government agency.

Media Appearances

Martin has no verified media appearances

Work History

12-2023
Principal at Martin Wright Consulting
12-2021 - 12-2023
Leader People Capability at Toitū Te Whenua Land Information New Zealand
12-2018 - 12-2021
Principal at Martin Wright Consulting
12-2013 - 11-2018
Consultant at Huthwaite International
11-2010 - 8-2013
Training, Development & Quality Director at Positive Outcomes

Education

1990 - 1991
MSc from Lancaster University
2009 - 2009
Certificate from Employers and Manufacturers Assoication New Zealand

More Information

Social Presence :

Prographics :

Exp : 14 Location : Newry, Northern Ireland, United Kingdom Job Level : Mid-senior Designation : Principal at Martin Wright Consulting
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Insights For Selling To Martin

During A Call Or A Meeting

DO's

  • Refer to testimonials from well-known industry leaders
  • Speak about competitive differentiation that your product offers
  • Hold your ground without indulging in one-upmanship

DONT's

  • Don't try too hard to forge relationships with them
  • Don’t be in a rush to invite them for a social meet and greet
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Martin is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Martin

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Martin move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Martin take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Martin

Personality Compatibility


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