Martina Knuth in

Martina Knuth

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Building Senior Finance & Advisory Teams - Nordic BPO Partner I Senior Sales at Aspia
📍 Greater Malmö Metropolitan Area, Sweden

Martina Knuth is an Advisory and Finance Partner at Aspia, where she supports CFOs and CEOs in driving finance transformation and performance within large Nordic organizations. Educated at IHM Business School, she is described by colleagues as analytical, trustworthy, and extremely results-oriented, with deep experience in strategic partnerships.

She won "A Defining Deal of the Year" in 2010 for successfully using direct marketing to help a major European enterprise establish its footprint in the Swedish market.

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Experience
16 Years
Current Role
Building Senior Finance & Advisory Teams - Nordic BPO Partner I Senior Sales
Location
Greater Malmö Metropolitan Area, Sweden
Personality Overview

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Decision Approach
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Priorities

Topics Martina cares about

Finance Transformation
Her role and posts focus on helping CFOs overcome fragmented processes and align financial flows to support strategic decisions in complex organizations.
Data-Driven Strategy
She emphasizes the importance of using a focused set of KPIs for actual decision-making, moving beyond tracking hundreds of unused metrics.
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Career

Work history

11-2023
Building Senior Finance & Advisory Teams - Nordic BPO Partner I Senior Sales
Aspia
4-2023 - 10-2023
Advisor – Commercial Lines & Customer Insights | Inbound Marketing
Trygg-Hansa
9-2022 - 4-2023
Nordic Key Account Manager | New Business Lead | Strategic Growth & Partnerships
Solid Försäkring
9-2019 - 9-2022
Fintech Sales & Strategic Partnerships | Consumer Credit & Payments (Ecster – part of Handelsbanken)
Ecster
1-2018 - 8-2019
Regional Key Account Manager – Strategic Media Partnerships (Airtime: TV3 & Kanal 5)
Strategic Collaboration – TV3 & Kanal 5 - Airtime
In the press

Media appearances

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Education
2-2024 - 6-2024
Data-Driven Sales & Social Selling
IHM Business School
3-2023 - 6-2023
Martech & Inbound Marketing
IHM Business School
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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