Martina Siegel

Captain
DISC Type : SD

Senior Director of Marketing, The Shoe Company, DSW and Social Media Management at Designer Brands Inc., Canada

Toronto, Ontario, Canada

Overview

Martina has no verified overview

Personality Overview

Dynamic But Sincere

Long-Term Thinker

Output-Driven

They might take some time to make their mind up but once they do, they don't change it easily.  They are very professional in their approach and can weigh multiple perspectives together. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Martina has no verified topics they care about

Media Appearances

Martina has no verified media appearances

Work History

2-2018
Senior Director of Marketing, The Shoe Company, DSW and Social Media Management at Designer Brands Inc., Canada
10-2013
Director of Marketing, DSW Designer Shoe Warehouse at Town Shoes Limited
4-2011
Principal at Proventus Marketing
5-2008 - 2-2009
Sr. Director Marketing, Nutrition and New Business at Herbal Magic Inc.
7-2003 - 4-2008
VP Client Solutions Management at Exchange Solutions Inc.

Education

1995 - 1997
Master of Business Administration (MBA) from Schulich School of Business - York University
Master of Business Administration (M.B.A.) from Schulich School of Business - York University

More Information

Social Presence :

Prographics :

Exp : 20 Location : Toronto, Ontario, Canada Job Level : Senior Designation : Senior Director of Marketing, The Shoe Company, DSW and Social Media Management at Designer Brands Inc., Canada
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Insights For Selling To Martina

During A Call Or A Meeting

DO's

  • Stick to your standard pitch and qualifying script, don't try to wing it
  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • Suggest clear next steps with confidence, don't be vague or hesitant

DONT's

  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Avoid putting conscious effort into relationship-building
  • Don't shy away from asking hard questions, but be extra polite

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Martina is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Martina

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Martina move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Martina take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Martina

Personality Compatibility


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