Mateusz Godala

Enigma
DISC Type : dic

Co-Founder at Outplay SwipePads

Warsaw, Mazowieckie, Poland

Overview

Mateusz is a founder and advisor specializing in scaling D2C e-commerce businesses from startup to exit. As the former CEO of Displate, he grew the company into one of Polands most valuable e-commerce platforms, managing marketing budgets over €50M while focusing on international expansion. He attended the London Business School.

Beyond his professional focus on e-commerce, Mateusz is passionate about environmental causes, having personally planted two forests and actively supporting reforestation foundations. He also follows major consumer brands like the LEGO Group and Reckitt, indicating an interest in their market strategies and product development.

His former companys product, a metal poster from Displate, once intercepted a stray bullet during a drive-by shooting.

Personality Overview

Persuasive & Assertive

Challenger

Hard To Convince

They are generally strong communicators and are not easy to convince.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are likely to ask many questions and look heavily for supporting proof as well as information.

Topics They Care About

Scaling D2C Brands
He has built two of Poland's most valuable Direct-to-Consumer brands, including leading Displate from a startup to a major scaleup with significant international presence.
Performance Marketing
He has a background as a CMO and is recognized for his deep knowledge of performance marketing and web analytics, with a focus on delivering a high ROI.
Reforestation Efforts
He has personally planted two private forests and actively promotes the work of foundations dedicated to planting trees, showing a strong personal commitment to environmental restoration.

Media Appearances

Mateusz has no verified media appearances

Work History

11-2024
Co-Founder at Outplay SwipePads
10-2024
Advisor at Framky
11-2022
Angel Investor at Redigo Carbon
11-2021 - 3-2024
CEO at Displate
3-2020 - 10-2021
Chief Marketing Officer at Displate

Education

SEP from London Business School

More Information

Social Presence :

Prographics :

Exp : 10 Location : Warsaw, Mazowieckie, Poland Job Level : Leadership Designation : Co-Founder at Outplay SwipePads
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Insights For Selling To Mateusz

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.
  • Build rapport slwly without rushing, it will come handy to handle hard questions later
  • Use a combination of data as well as stories for your pitch, a ppt might not be necessary

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t brush off any concerns, take all questions seriously. They are easily deterred
  • Avoid making offhand commitments, understand the root of their concerns first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mateusz is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Mateusz

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Mateusz move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Mateusz take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Mateusz

Personality Compatibility


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