Matt Booher
Login to view DISC.Matt Booher is the VP of Data Solutions at The E. W. Scripps Company, where he leads the companys first-party data strategy. A driven and talented analytics professional with an MBA from Xavier University, he has a strong background in product management, marketing, and developing new revenue streams through data.
Outside of his corporate role, Matt is passionate about education and mentorship. He serves as an Adjunct Professor at Miami University, teaching web and social media analytics. He also dedicates time to helping the local business community grow and has co-authored a book on marketing for small businesses.
He contributed his analytics expertise as a co-author of a book designed to help small and medium-sized businesses with their marketing challenges.
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