Matt Butson

Critic
DISC Type : C

Vice President of Engineering at Active Dynamics Group

Toronto, Ontario, Canada

Overview

Matt Butson is the Vice President of Engineering at Active Dynamics Group, where he has demonstrated significant career growth. A licensed Professional Engineer, he recently earned an Executive MBA from the prestigious Kellogg-Schulich program, underscoring his commitment to leadership and technical excellence.

He appears passionate about applying business skills for social good, highlighted by a recent project in Costa Rica. There, he helped a local cooperative solve business challenges to grow their social impact, reflecting a keen interest in global community development and sustainable business practices.

As part of his MBA, he worked with a cooperative in Costa Rica to help them grow their social impact.

Personality Overview

Objective Thinker

Critic

ROI Driven

They like to take decisions independently and do not seek others' support often.  It is very likely that they will negotiate pricing or other important terms. They prefer to analyze logically and value objective facts over emotions.

Topics They Care About

Engineering Leadership
Demonstrates a clear leadership trajectory, having progressed from Engineering Manager and Director to his current role as Vice President of Engineering within the same company.
Global Business
His recent Executive MBA experience involved international modules, including working with organizations in Costa Rica and Singapore to solve complex business challenges.
Social Impact
He proudly shared his work helping a Costa Rican cooperative improve their business operations to enhance their social impact, indicating a passion for purpose-driven work.

Media Appearances

Matt has no verified media appearances

Work History

2-2025
Vice President of Engineering at Active Dynamics Group
11-2019 - 3-2025
Director Of Engineering at Active Dynamics Group
2-2012 - 11-2019
Engineering Manager at Active Dynamics Group
9-2006 - 3-2007
Assistant to Acoustical and Vibrations Engineer at Integral DX Engineering Limited
1-2006 - 4-2006
Assistant to M & E Coordinator at EllisDon

Education

1-2022 - 6-2023
Executive MBA from Northwestern University
1-2022 - 6-2023
Executive MBA from Schulich School of Business - York University

More Information

Social Presence :

Prographics :

Exp : 14 Location : Toronto, Ontario, Canada Job Level : Senior Designation : Vice President of Engineering at Active Dynamics Group
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Insights For Selling To Matt

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Make extra effort to not seem pushy or confrontational
  • Don’t rush them till they have clearly gotten all the necessary information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Matt is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Matt

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Matt move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Matt take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Matt

Personality Compatibility


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