Matt Elen

Wildcard
DISC Type : isc

Head of Frontend Engineering at Suade Labs

London, England, United Kingdom

Overview

Matt is the Head of Frontend Engineering at Suade Labs, specializing in the RegTech industry. A graduate of the University of Waikato, he is an expert in Vue. js and actively contributes to the developer community as a co-organizer for the Vue. js London Meetup.

Originally from New Zealand, Matt identifies as a traveler, an interest that complements his work on personal projects. He is passionate about building products from the ground up and solving real-world problems through technology, as demonstrated by his entrepreneurial ventures outside of his main role.

Unique fact: Matt founded and developed TrainFinder, a mobile app designed to help people find cheap train tickets in the UK, based on his own experiences.

Personality Overview

ROI Driven

Requires Proof

Curious But Skeptical

They typically tend to be late adopters even when they seem friendly and excited about what you have to sell  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions They are often friendly and nice, but can sometimes suprise you with their piercing questions

Topics They Care About

Frontend Leadership
He leads the frontend engineering team at Suade Labs, driving innovation and shaping the user experience for their SaaS platform in the RegTech space.
Vue. js Community
As a co-organizer of the Vue. js London Meetup, he is passionate about building the developer community by hosting events and sharing knowledge.
Entrepreneurial Projects
He founded and built his own app, TrainFinder, demonstrating a strong interest in developing products from an initial idea through to a full launch.

Media Appearances

Matt has no verified media appearances

Work History

9-2023
Head of Frontend Engineering at Suade Labs
9-2021 - 9-2023
Senior Frontend Engineer at Suade Labs
6-2020
Founder & Developer of TrainFinder at TrainFinder
5-2020 - 9-2021
Frontend Developer at Suade Labs
2-2020 - 3-2020
Frontend Web Developer at FanHub

Education

Bachelor of Science (BSc) from The University of Waikato
Education details unavailable from Bethlehem College

More Information

Social Presence :

Prographics :

Exp : 13 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Head of Frontend Engineering at Suade Labs
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Insights For Selling To Matt

During A Call Or A Meeting

DO's

  • Focus on immediate action-items rather than the larger goals
  • Share testimonials from known people and give multiple examples of product value
  • Be prepared for a lot of questions, answer them objectively

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Matt is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Matt

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Matt move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Matt take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Matt

Personality Compatibility


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