Matt Ensero in

Matt Ensero

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President (Wing It On) l VP Franchise Operations & Development (Craveworthy) at Craveworthy Brands
📍 Raleigh-Durham-Chapel Hill Area, United States

Matt Ensero is the founder of Wing It On! and serves as its President while also holding the role of VP of Franchise Operations & Development at Craveworthy Brands. With a background in finance and a BBA from Western Connecticut State University, he is described as an innovator and a great leader.

Fueled by a personal passion, Matt was a self-described "fanatical chicken wing eater" and developed his own recipes since he was a teenager, years before launching his first restaurant. He has a history of successful entrepreneurship, having previously co-founded and sold a school supplies company.

He launched the original Wing It On! in his hometown of Waterbury, CT, to meet local demand for a quality takeout wing restaurant.

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Experience
19 Years
Current Role
President (Wing It On) l VP Franchise Operations & Development (Craveworthy)
Job Level
Senior
Location
Raleigh-Durham-Chapel Hill Area, United States
Personality Overview

How Matt shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Matt cares about

Franchise Growth
As VP of Franchise Operations & Development, he focuses on scaling Craveworthy's portfolio and frequently speaks about franchise expansion and finding the right operators.
Restaurant Technology
He leverages technology like self-service kiosks and is experimenting with AI for phone orders to enhance customer experience and improve order accuracy at Wing It On!
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Career

Work history

1-2023
President (Wing It On) l VP Franchise Operations & Development (Craveworthy)
Craveworthy Brands
7-2011
Founder & President
Wing It On
12-2009 - 8-2011
Marketing & Sales
Suburban Inc
4-2007 - 12-2009
CEO/Co-Founder
Straight A Supply Co. (Acquired by Suburban, Inc.)
6-2006 - 5-2007
Financial Advisor
Barnum Financial Group
In the press

Media appearances

Matt Ensero, President, Wing It On!. Featured in Franchise Times
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Wing It On!'s Matt Ensero on Finding Success Through Patience and People. Featured in QSR Experience Podcast (Podbean)
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Education
9-2002 - 5-2006
Bachelor of Business Administration - BBA
Western Connecticut State University
1998 - 2002
Education details unavailable
Holy Cross High School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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