Matt Parfitt
Inquirer · DISC type cdMatt Parfitt is a social entrepreneur and the Founder & CEO of Grace Enterprises, creating life-changing jobs for people facing significant barriers to work. A former teacher, he now leads multiple award-winning social enterprises, including a cleaning company, an events business, and a bakery. Colleagues describe him as passionate, inspirational, and dedicated.
Outside of work, Matt is a supporter of Nottingham Forest Football Club and actively engages with community initiatives like the Nottingham Forest Community Trust. He is also a frequent public speaker and podcast guest, sharing the stories of hope and purpose that drive his entrepreneurial ventures, often in partnership with his local church.
He founded an award-winning biscuit company, Half the Story, where the focus is not on the product but on the people with histories of homelessness who make them.
Read the full overview →How Matt shows up
They respond well to confident salespeople. They care equally about the product and its potential impact. They don’t always try to control the conversation but neither do they like yielding it fully.
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Calculativeness (C)
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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