Matt Sargent

Go-getter
DISC Type : d

Senior Area Sales Director - Strategic Accounts at Workiva

Atlanta, Georgia, United States

Overview

Matt is a Strategic Area Sales Director at Workiva with deep expertise in leading enterprise sales for prominent financial technology firms, including Nasdaq and Allvue Systems. A Georgia Tech engineering graduate, colleagues describe him as a strong sales leader with an unmatched work ethic who consistently achieves Presidents Club honors.

Based on his attendance at Georgia Institute of Technology in Atlanta, he may have an interest in the local sports scene and collegiate athletics.

He was selected as one of only five sales representatives out of over a thousand for Workiva’s AI Ambassador program, tasked with go-to-market transformation.

Personality Overview

Fast-Paced

Self-Confident

Direct & Candid

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They can be nudged to make faster decisions by offering what they value. They care equally about the product and its potential impact.

Topics They Care About

AI in Sales
Appointed to Workiva’s AI Ambassador program, responsible for go-to-market transformation through the application of artificial intelligence.
Enterprise Sales Leadership
His career includes roles like VP of Sales and Head of Enterprise Sales, managing teams focused on Fortune 1000 and strategic accounts.
Private Markets Technology
Previously led sales for companies owned by Blackstone, Goldman Sachs, and Vista, focusing on private equity, venture capital, and institutional investors.

Media Appearances

Matt has no verified media appearances

Work History

12-2025
Senior Area Sales Director - Strategic Accounts at Workiva
9-2024 - 12-2025
Area Sales Director - Strategic Accounts at Workiva
8-2023 - 7-2024
VP of Sales at 73 Strings
10-2021 - 5-2023
Head of Enterprise Sales for Private Equity, Venture Capital, and Fund Administration (Americas) at Allvue Systems
5-2018 - 7-2021
Enterprise Sales Director - Institutional LPs and Investment Consultant Team (Americas) at Nasdaq

Education

2007 - 2011
Bachelor of Science in Industrial and Systems Engineering from Georgia Institute of Technology

More Information

Social Presence :

Prographics :

Exp : 7 Location : Atlanta, Georgia, United States Job Level : Senior Designation : Senior Area Sales Director - Strategic Accounts at Workiva
URL has been copied!

Insights For Selling To Matt

During A Call Or A Meeting

DO's

  • Be crisp while making the pitch
  • Stress on the business value that your product offers
  • Tell them that you are there to help them create visible impact within their organization

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Refrain from asking too many questions
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Matt is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Matt

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Matt move?

  • Their decision making speed is somewhere in the middle.
  • Can Matt take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Matt

Personality Compatibility


Other Workiva Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.