Matt Weisbecker

Energizer
DISC Type : I

Executive Advisor / Growth Specialist at Mundial Media

Los Angeles Metropolitan Area, United States

Overview

Matt Weisbecker is a seasoned sales leader in digital marketing with over 30 years of experience, currently serving as an Executive Advisor at Mundial Media. He previously scaled My Code as CRO through two successful exits. Colleagues describe him as creative, strategic, passionate, and a supportive problem-solver.

He is deeply involved in the Southern California advertising community as a Board Member for ThinkLA, where he has co-chaired the Diversity Summit. He is passionate about fostering industry connections and promoting diversity and inclusion, frequently encouraging participation in community events like charity drives and awards ceremonies.

During his time at AOL, Matt was the youngest salesperson on the force and was so effective that senior management often asked him to join their sales calls.

Personality Overview

Relationship Oriented

Enthusiastic

Informal

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are really good at seeing what the long-term impacts of their decisions could be. They are friendly, approachable and love to make new connections.

Topics They Care About

Diverse Audiences
As CRO of My Code, he was pivotal in helping brands connect with Hispanic, Black, AANHPI, and LGBTQ+ consumers, a core part of the company's mission.
Digital Advertising Growth
His career is defined by driving revenue and scaling businesses in the digital media space, from AOL and NBCUniversal to Epsilon and My Code.
Industry Community
As a ThinkLA board member, he actively promotes events and initiatives aimed at strengthening the Southern California advertising and marketing community.

Media Appearances

Matt has no verified media appearances

Work History

10-2025
Executive Advisor / Growth Specialist at Mundial Media
7-2022
Board Member at ThinkLA
3-2020 - 9-2025
Chief Revenue Officer at My Code
6-2018 - 3-2020
GM Media, Sports & Entertainment at Epsilon
12-2013 - 6-2018
VP Sales & Strategy at Conversant Inc.

Education

1991 - 1995
BA from UC Santa Barbara

More Information

Social Presence :

Prographics :

Exp : 12 Location : Los Angeles Metropolitan Area, United States Job Level : N/A Designation : Executive Advisor / Growth Specialist at Mundial Media
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Insights For Selling To Matt

During A Call Or A Meeting

DO's

  • Be friendly and entertaining in your conversation
  • Do some small talk, ask them how things are going on their side
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t be excessively objective, be a storyteller
  • Avoid cutting into their flow
  • Avoid ifs and buts, don’t talk too much about the risks etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Matt is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Matt

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Matt move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Matt take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Matt

Personality Compatibility


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