Matthew Brunwasser (PHR)

Critic
DISC Type : C

Head of People Operations at Coverdash

Brooklyn, New York, United States

Overview

Matthew is the Head of People Operations at Coverdash, specializing in scaling teams within hypergrowth tech environments like DoorDash and Sauce. A PHR-certified professional, he has a proven track record in building high-performing teams and is recognized for his forward-thinking talent acquisition strategies.

He is an active member of professional networks like TroopHR, which empowers HR leaders to connect and drive industry change. A past recommendation highlights his leadership and involvement with Steves Camp at Horizon Farm, indicating a passion for youth development and community-focused organizations.

In 2024, he was named to the Talent100 Global Power List, recognizing him as one of the top innovators in talent acquisition worldwide.

Personality Overview

Information Seeker

Critic

Negotiator

They are quite likely to negotiate on pricing or other key terms.  They don’t appreciate bells and whistles unless backed by data. They like to do things independently and don’t look for support from others.

Topics They Care About

Scaling People Teams
He has extensive experience building and leading People Operations in rapidly growing startups, including his current role at Coverdash and previous position at Sauce.
Talent Acquisition
Recognized on the 2024 Talent100 Global Power List for his innovative and inclusive approaches to hiring in fast-paced environments.
Employee Engagement
He serves as an advisor for ChangeEngine, a technology platform focused on revolutionizing internal communications to significantly boost employee engagement.

Media Appearances

Matthew Brunwasser – Executive Bio, Coverdash – People at Equilar. Featured in Equilar

See Now

Work History

10-2025
Head of People Operations at Coverdash
10-2024
Advisory Network Member at ChangeEngine
12-2022 - 10-2025
Head of People at Sauce
4-2023 - 3-2024
Troop Member at TroopHR
3-2022 - 1-2023
Recruiting Manager at DoorDash

Education

2021 - 2023
Associate's degree from Baruch College
2004 - 2008
Education details unavailable from Scarsdale Senior High School

More Information

Social Presence :

Prographics :

Exp : 3 Location : Brooklyn, New York, United States Job Level : Mid-senior Designation : Head of People Operations at Coverdash
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Insights For Selling To Matthew

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Don’t forget to mention how you compare to competition on both features and pricing
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don’t try too hard to build a relationship with them
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Matthew is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Matthew

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Matthew move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Matthew take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Matthew

Personality Compatibility


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